When producing commemorative spirits, presentation is everything. For the Submariners Association, the launch of their exclusive gin and 125th Submarine Anniversary rum required labels that reflected heritage, quality and rarity.
Working alongside Pleasant Land Distillery, Superfast Labels played a key role in bringing these products to life through expertly crafted custom label design and high-quality print.
The Challenge
The Submariners Association needed labels that would do more than simply identify the product – they had to tell a story. Each bottle represented a significant milestone, making it essential that the labels conveyed a sense of history, pride and exclusivity.
The project required:
- Distinctive, premium label designs
- High-quality materials suitable for spirits
- A finish that reflected limited edition status
- Consistency across both gin and rum products
As these were special edition releases, the labels needed to stand out as collector-worthy items, making the choice of label manufacturer a critical decision.
The Solution
Superfast Labels worked closely with the team to produce striking custom labels that elevated the overall presentation of the bottles. Attention to detail was key – from typography and wording through to layout and print finish.
By combining design expertise with advanced label printing capabilities, Superfast Labels ensured every bottle reflected the significance of the occasion. The labels were produced to a premium standard, enhancing the perception of quality and exclusivity.
The collaborative effort, including the creative input from Cailey and Scott, resulted in labels that not only complemented the product but became a defining feature of it.
The Results
The finished bottles successfully captured the essence of the Submariners Association’s legacy. Each label contributed to making the products feel unique, collectible and highly distinctive.
Stickie, Secretary for the Submariners Association Committee, shared his feedback:
*On behalf of the Submariners Association please accept our thanks and gratitude for the hard work and support provided by Pleasant Land Distillery distilling the Submariners Association Gin and the 125th Submarine Anniversary Rum.
I can personally vouch for the rum, a very nice drop of nectar. The bottles are complemented with fantastic labels and wording which makes these bottles unique and a one off, noting they are either a limited or 1st edition bottle.
A big shout out for Cailey & Scott who crafted the words and labels, making the bottles what they are… a rarity!
Hopefully we will soon have the website up and running and sales will be booming.
Once again, very many thanks and we look forward to the next venture… whatever that may be!*
Why Superfast Labels?
This project highlights Superfast Labels’ ability to deliver:
- Premium-quality, bespoke label solutions
- Expert design support and attention to detail
- High-end finishes suitable for luxury products
- Flexible production for limited edition runs
- Creating Labels That Tell a Story
For commemorative and limited edition products, labels are more than packaging – they are part of the experience. Through expert design and precision printing, Superfast Labels helped transform these bottles into memorable, collectible pieces.
Whether for heritage projects, premium spirits or bespoke branding, Superfast Labels continues to deliver high-impact solutions that make products truly stand out. Contact us today and let us help your product stand out.
